Instructions The student will post one thread of at least 300 words by 11:59 p.m. (ET) on the Thursday of the assigned Module: Week. For each thread, students must support their assertions with at least two scholarly citations in current APA format. Each reply must incorporate at least two scholarly citations in current APA format. Any sources cited must have been published within the last five years. The textbook is an acceptable source. For each thread, a Scripture application must be given. This should include a sentence or two on how the scripture selected applies to the student’s discussion post. Always cite biblical references with each scripture. ASSIGNMENT: Discussion Thread: Strategic Planning and Quality of Care Define marketing and describe why it is important for healthcare managers to understand the key components of the marketing concept? A few years ago, the idea of marketing in many healthcare organizations was almost unthinkable. Discuss why healthcare organizations, of the past, were slow to integrate marketing principles and practices. Today, healthcare marketing is a pervasive reality. How have things changed and why?